Dreams change us. We change dreams.

Dreams change us. We change dreams.

Dreams change us. We change dreams.

Dust is an applied science lab built to help you change how you sleep, what you dream, and who you are when you wake up.

Dust is an applied science lab built to help you change how you sleep, what you dream, and who you are when you wake up.

For thousands of years, people have practiced dream incubation. Our technology builds on this tradition, so you can remember your dreams and shape their content

In our studies at MIT, 92% of participants dreamed of a chosen topic and 100% remembered their dreams

In our studies at MIT, 92% of participants dreamed of a chosen topic and 100% remembered their dreams

In our studies at MIT, 92% of participants dreamed of a chosen topic and 100% remembered their dreams

Replace your jarring alarm clock with a morning experience, and wake up with a story worth remembering

Replace your jarring alarm clock with a morning experience, and wake up with a story worth remembering

Replace your jarring alarm clock with a morning experience, and wake up with a story worth remembering

You spend a third of your life asleep - and years dreaming. We use targeted dream incubation (TDI) to help guide your dreams.

TDI works by delivering stimuli in hypnagogia, a special sleep state when your brain is between waking and sleeping.

In hypnagogia, as you’re half asleep, your dreams are informed by the sounds and other stimuli around you.

Dormio, our app, tracks hypnagogia and plays aduio stimuli such as "dream of flying" which can influence your dreams

In one of our studies, we showed that simple cues to “dream of a fork” made 92% of subjects have fork-related dreams.

Scroll to learn

You spend a third of your life asleep - and years dreaming. We use targeted dream incubation (TDI) to help guide your dreams.

TDI works by delivering stimuli in hypnagogia, a special sleep state when your brain is between waking and sleeping.

In hypnagogia, as you’re half asleep, your dreams are informed by the sounds and other stimuli around you.

Dormio, our app, tracks hypnagogia and plays aduio stimuli such as "dream of flying" which can influence your dreams

In one of our studies, we showed that simple cues to “dream of a fork” made 92% of subjects have fork-related dreams.

Scroll to learn

You spend a third of your life asleep - and years dreaming. We use targeted dream incubation (TDI) to help guide your dreams.

TDI works by delivering stimuli in hypnagogia, a special sleep state when your brain is between waking and sleeping.

In hypnagogia, as you’re half asleep, your dreams are informed by the sounds and other stimuli around you.

Dormio, our app, tracks hypnagogia and plays aduio stimuli such as "dream of flying" which can influence your dreams

In one of our studies, we showed that simple cues to “dream of a fork” made 92% of subjects have fork-related dreams.

Scroll to learn

54% of Americans 18-35 report advertisements appear in their dreams. Take back your dreams with TDI.

54% of Americans 18-35 report advertisements appear in their dreams. Take back your dreams with TDI.

Here's audio taken directly from a Dormio study participant who used TDI to dream of a fork.

Here's audio taken directly from a Dormio study participant who used TDI to dream of a fork.

Read about other dream accounts from people who have used Dormio.

And here's what people feel like after TDI

And here's what people feel like after TDI

Odell Beckham Jr.

In our collaboration with Xbox, OBJ used TDI to make new products for Nike & Xbox

In our collaboration with Xbox, OBJ used TDI to make new products for Nike & Xbox

Steve Saylor

Steve Saylor

A pro-gamer who used TDI to dream inside of his favorite video game.

A pro-gamer who used TDI to dream inside of his favorite video game.

What would you do if you could change your dreams? And how would it change you?

What would you do if you could change your dreams? And how would it change you?

What would you do if you could change your dreams? And how would it change you?

Read about these dreams from people that have experienced targeted dream incubation.

Read about these dreams from people that have experienced targeted dream incubation.

Read about these dreams from people that have experienced targeted dream incubation.

The woman who flew for weeks

The woman who flew for weeks

The woman who flew for weeks

Laura Rysman, a NYT reporter, had flying dreams for over 6 weeks after experiencing our flying bed installation at Art Basel.

Laura Rysman, a NYT reporter, had flying dreams for over 6 weeks after experiencing our flying bed installation at Art Basel.

Laura Rysman, a NYT reporter, had flying dreams for over 6 weeks after experiencing our flying bed installation at Art Basel.

  • Grace Greenwald,

    Woodworker

    "I think a dream to an insomniac will always be a gift; and these dreams in the dream bed in particular felt so special to receive. It brought me right back, for the first time since, to a month-long period of full color."

  • Karen Van Kampen,

    Journalist

    "I dreamt of trees. Many kinds of trees from different points in my life, connecting me to places and events from another time. Since my at-home dream experiment, I haven’t looked at a tree the same."

  • John Bambery,

    Actor

    "It quickly became impossible to dream as anything else but Hamlet. In addition to learning the entire text with little effort I found that my experiencing was more easy and truthful than I had ever felt before"

  • Paul Seli,

    PhD, Artist

    “In dream states, we seem to be able to link things together that we normally wouldn’t connect, It’s like there’s an artist in my brain that I get to know through hypnagogia.”

  • Will Dowd,

    Writer, Boston Globe

    “For the past year, I used lines of poetry as seeds to guide my dreams. What bloomed was a garden of dreams wilder and stranger than any reading experience could have conjured.”

  • Nicolas Becker,

    Oscar Winner, Sound

    “The most impressive thing for me is the speed, super fast, 1/4 second images. And I feel I really needed it, like I was going in an unknown hard drive of my mind, and staying with what things I like. To check myself. With this experience you better understand the connections that make the world for you meaningful.”

  • Michael Clune,

    Author, New Yorker

    “My Dormio-assisted adventures in hypnagogia showed me how unbelievably, compulsively, naturally, and irresistibly creative the mind becomes once it slips loose of conscious control. At times it felt as if my awareness was coming apart under the pressure of creative energy, like a thin cotton shirt under a fire hose.”

  • Grace Greenwald,

    Woodworker

    "I think a dream to an insomniac will always be a gift; and these dreams in the dream bed in particular felt so special to receive. It brought me right back, for the first time since, to a month-long period of full color."

  • Karen Van Kampen,

    Journalist

    "I dreamt of trees. Many kinds of trees from different points in my life, connecting me to places and events from another time. Since my at-home dream experiment, I haven’t looked at a tree the same."

  • John Bambery,

    Actor

    "It quickly became impossible to dream as anything else but Hamlet. In addition to learning the entire text with little effort I found that my experiencing was more easy and truthful than I had ever felt before"

  • Paul Seli,

    PhD, Artist

    “In dream states, we seem to be able to link things together that we normally wouldn’t connect, It’s like there’s an artist in my brain that I get to know through hypnagogia.”

  • Will Dowd,

    Writer, Boston Globe

    “For the past year, I used lines of poetry as seeds to guide my dreams. What bloomed was a garden of dreams wilder and stranger than any reading experience could have conjured.”

  • Nicolas Becker,

    Oscar Winner, Sound

    “The most impressive thing for me is the speed, super fast, 1/4 second images. And I feel I really needed it, like I was going in an unknown hard drive of my mind, and staying with what things I like. To check myself. With this experience you better understand the connections that make the world for you meaningful.”

  • Michael Clune,

    Author, New Yorker

    “My Dormio-assisted adventures in hypnagogia showed me how unbelievably, compulsively, naturally, and irresistibly creative the mind becomes once it slips loose of conscious control. At times it felt as if my awareness was coming apart under the pressure of creative energy, like a thin cotton shirt under a fire hose.”

  • Grace Greenwald,

    Woodworker

    "I think a dream to an insomniac will always be a gift; and these dreams in the dream bed in particular felt so special to receive. It brought me right back, for the first time since, to a month-long period of full color."

  • Karen Van Kampen,

    Journalist

    "I dreamt of trees. Many kinds of trees from different points in my life, connecting me to places and events from another time. Since my at-home dream experiment, I haven’t looked at a tree the same."

  • John Bambery,

    Actor

    "It quickly became impossible to dream as anything else but Hamlet. In addition to learning the entire text with little effort I found that my experiencing was more easy and truthful than I had ever felt before"

  • Paul Seli,

    PhD, Artist

    “In dream states, we seem to be able to link things together that we normally wouldn’t connect, It’s like there’s an artist in my brain that I get to know through hypnagogia.”

  • Will Dowd,

    Writer, Boston Globe

    “For the past year, I used lines of poetry as seeds to guide my dreams. What bloomed was a garden of dreams wilder and stranger than any reading experience could have conjured.”

  • Nicolas Becker,

    Oscar Winner, Sound

    “The most impressive thing for me is the speed, super fast, 1/4 second images. And I feel I really needed it, like I was going in an unknown hard drive of my mind, and staying with what things I like. To check myself. With this experience you better understand the connections that make the world for you meaningful.”

  • Michael Clune,

    Author, New Yorker

    “My Dormio-assisted adventures in hypnagogia showed me how unbelievably, compulsively, naturally, and irresistibly creative the mind becomes once it slips loose of conscious control. At times it felt as if my awareness was coming apart under the pressure of creative energy, like a thin cotton shirt under a fire hose.”

Target Areas

Dust’s technologies are focused on three verticals.

Dreams for creative joy

For centuries we’ve known dreams can strike and give sudden creative inspiration. We’ve shown you can guide your dreams purposefully towards the challenges you’re working on now, and boost creativity.

Dreams for creativity

Dreams for mental health

The feelings we have in our dreams influence our waking mood. What if you could lower the stress and increase the joy you experience every night?

Dreams for mental health

Dreams for learning

Science has shown that what we dream about predicts what we remember the next day. Reactivating memories at night can influence what we forget and what we don’t. We’re building tools to make this process simple, and put it in your hands.

Dreams for learning

Target Areas

Dust’s technologies are focused on three verticals.

Dreams for creative joy

For centuries we’ve known dreams can strike and give sudden creative inspiration. We’ve shown you can guide your dreams purposefully towards the challenges you’re working on now, and boost creativity.

Dreams for creativity

Dreams for mental health

The feelings we have in our dreams influence our waking mood. What if you could lower the stress and increase the joy you experience every night?

Dreams for mental health

Dreams for learning

Science has shown that what we dream about predicts what we remember the next day. Reactivating memories at night can influence what we forget and what we don’t. We’re building tools to make this process simple, and put it in your hands.

Dreams for learning

Target Areas

Dust’s technologies are focused on three verticals.

Dreams for creative joy

For centuries we’ve known dreams can strike and give sudden creative inspiration. We’ve shown you can guide your dreams purposefully towards the challenges you’re working on now, and boost creativity.

Dreams for creativity

Dreams for mental health

Dreams for creativity

Dreams for learning

Dreams for creativity

Dream collective

Dream collective

Dream collective

We’re constantly making new things in the name of research and culture change around dreams. These people make it happen.

We’re constantly making new things in the name of research and culture change around dreams. These people make it happen.

We’re constantly making new things in the name of research and culture change around dreams. These people make it happen.

Dr. Adam Haar Horowitz

Dr. Adam Haar Horowitz

Dr. Adam Haar Horowitz

Co-founder, Dream Engineer

Co-founder, Dream Engineer

Co-founder, Dream Engineer

Dust Systems

Dust Systems

Dust Systems

Post doctoral associate MIT Media Lab Fluid Interfaces Lab, Harvard Medical School Center for Sleep and Cognition

Post doctoral associate MIT Media Lab Fluid Interfaces Lab, Harvard Medical School Center for Sleep and Cognition

Post doctoral associate MIT Media Lab Fluid Interfaces Lab, Harvard Medical School Center for Sleep and Cognition

Dr. Bob Stickgold

Dr. Bob Stickgold

Dr. Bob Stickgold

Professor of Psychiatry, Sleep Researcher

Professor of Psychiatry, Sleep Researcher

Professor of Psychiatry, Sleep Researcher

Harvard Medical School

Harvard Medical School

Harvard Medical School

Dr. Karen Konkoly

Dr. Karen Konkoly

Dr. Karen Konkoly

Lucid Dream Engineering

Lucid Dream Engineering

Lucid Dream Engineering

Northwestern University Cognitive Neuroscience Lab

Northwestern University Cognitive Neuroscience Lab

Northwestern University Cognitive Neuroscience Lab

Dr. Leslie Ellis

Dr. Leslie Ellis

Dr. Leslie Ellis

Registered Clinical Counsellor, Author, “A Clinician's Guide to Dream Therapy”

Registered Clinical Counsellor, Author, “A Clinician's Guide to Dream Therapy”

Registered Clinical Counsellor, Author, “A Clinician's Guide to Dream Therapy”

Inward Bound Counseling

Inward Bound Counseling

Inward Bound Counseling

Dr. Michelle Carr

Dr. Michelle Carr

Dr. Michelle Carr

Postdoctoral Associate, Sleep and Neurophysiology Research Laboratory

Postdoctoral Associate, Sleep and Neurophysiology Research Laboratory

Postdoctoral Associate, Sleep and Neurophysiology Research Laboratory

University of Rochester Medical Center

University of Rochester Medical Center

University of Rochester Medical Center

Dr. Westley Youngren

Dr. Westley Youngren

Dr. Westley Youngren

Sleep disorder & nightmare researcher

Sleep disorder & nightmare researcher

Sleep disorder & nightmare researcher

University of Kansas

University of Kansas

University of Kansas

Tomas Vega

Tomas Vega

Tomas Vega

Co-founder, Dream Engineer

Co-founder, Dream Engineer

Co-founder, Dream Engineer

Dust Systems

Dust Systems

Dust Systems

MIT Media Lab Fluid Interfaces Lab, Tactical Hybrid Ecologies Lab

MIT Media Lab Fluid Interfaces Lab, Tactical Hybrid Ecologies Lab

MIT Media Lab Fluid Interfaces Lab, Tactical Hybrid Ecologies Lab

THE EXTENDED NETWORK

THE EXTENDED NETWORK

THE EXTENDED NETWORK

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Overnight Experiences

Overnight Experiences

Overnight Experiences

We’re building art and culture based in dream science, because dreams are so much more than what we can measure in a lab.

We’re building art and culture based in dream science, because dreams are so much more than what we can measure in a lab.

We’re building art and culture based in dream science, because dreams are so much more than what we can measure in a lab.

Recommended Reading

Recommended Reading

The New Science of Controlling Dreams

“Engineering” sleeping consciousness could reduce nightmares, treat insomnia—and even induce specific dreams just for fun.

Scientific American

Article

Read more

The Interview: Carsten Höller & Adam Haar

The artist and the scientist are planning a new kind of sculpture – made of visitors’ dreams

ArtReview Magazine

Article

Read more

Scientists entered people’s dreams and got them ‘talking’

Dreaming experiments involved real-time conversations between sleepers and scientists

Science Magazine

Article

Read more

Night Shifts– Can technology shape our dreams?

A Harper's Magazine Article about a reporter's experience with Dormio, facilitated by Adam Haar Horowitz.

Harpers Magazine

Article

Read more

Dream engineering: Simulating worlds through sensory stimulation

A research paper exploring how sensory stimulation technologies, particularly those from Virtual Reality (VR), can be applied to sleep and dream engineering.

National Library of Medicine

Research Paper

Read more

Behind the Veil of Hypnogogic Sleep

Research on “creativity’s sweet spot” could inform treatments for people with nightmare disorders.

Harvard Medical Magazine

Article

Read more

Are advertisers coming for your dreams?

An article covering our involvement with the scientific community in combatting dream researching being used for advertising

Science Magazine

Article

Read more

See full list

The New Science of Controlling Dreams

“Engineering” sleeping consciousness could reduce nightmares, treat insomnia—and even induce specific dreams just for fun.

Scientific American

Article

Read more

The Interview: Carsten Höller & Adam Haar

The artist and the scientist are planning a new kind of sculpture – made of visitors’ dreams

ArtReview Magazine

Article

Read more

Scientists entered people’s dreams and got them ‘talking’

Dreaming experiments involved real-time conversations between sleepers and scientists

Science Magazine

Article

Read more

Night Shifts– Can technology shape our dreams?

A Harper's Magazine Article about a reporter's experience with Dormio, facilitated by Adam Haar Horowitz.

Harpers Magazine

Article

Read more

Dream engineering: Simulating worlds through sensory stimulation

A research paper exploring how sensory stimulation technologies, particularly those from Virtual Reality (VR), can be applied to sleep and dream engineering.

National Library of Medicine

Research Paper

Read more

Behind the Veil of Hypnogogic Sleep

Research on “creativity’s sweet spot” could inform treatments for people with nightmare disorders.

Harvard Medical Magazine

Article

Read more

Are advertisers coming for your dreams?

An article covering our involvement with the scientific community in combatting dream researching being used for advertising

Science Magazine

Article

Read more

See full list

Dream engineering: Simulating worlds through sensory stimulation

National Library of Medicine

Research Paper

Read more

The New Science of Controlling Dreams

Scientific American

Article

Read more

The Interview: Carsten Höller & Adam Haar

ArtReview Magazine

Article

Read more

Scientists entered people’s dreams and got them ‘talking’

Science Magazine

Article

Read more

Night Shifts– Can technology shape our dreams?

Harpers Magazine

Article

Read more

Behind the Veil of Hypnogogic Sleep

Harvard Medical Magazine

Article

Read more

Are advertisers coming for your dreams?

Science Magazine

Article

Read more

See full list

Resonance Library

Resonance Library

Resonance Library

Check out a library of projects that use our research.

Check out a library of projects that use our research.

Check out a library of projects that use our research.

Everything

Articles

Books

Research Papers

Objects

Experiences

See all

Everything

Articles

Books

Research Papers

Objects

Experiences

See all

Our first offering, Dormio, is a mobile app which will increase your dream recall and allow you to choose the topics in your dreams.

Our first offering, Dormio, is a mobile app which will increase your dream recall and allow you to choose the topics in your dreams.

Our first offering, Dormio, is a mobile app which will increase your dream recall and allow you to choose the topics in your dreams.

Dormio is now in private beta for iOS. Sign up to be notified when access becomes available.

Dormio is now in private beta for iOS. Sign up for access below.

THE DORMIO APP

THE DORMIO APP

THE DORMIO APP

Come with us on a journey to discover what your dreams could be made of.

Come with us on a journey to discover what your dreams could be made of.

Come with us on a journey to discover what your dreams could be made of.

Get on the beta to try out Dormio today, or sign up for our newsletter to get the latest dream research delivered to your inbox.

Get on the beta to try out Dormio today, or sign up for our newsletter to get the latest dream research delivered to your inbox.

Get on the beta to try out Dormio today, or sign up for our newsletter to get the latest dream research delivered to your inbox.

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