
Dreams change us. We change dreams.
Dreams change us. We change dreams.
Dreams change us. We change dreams.




Dust is an applied science lab built to help you change how you sleep, what you dream, and who you are when you wake up.
Dust is an applied science lab built to help you change how you sleep, what you dream, and who you are when you wake up.
For thousands of years, people have practiced dream incubation. Our technology builds on this tradition, so you can remember your dreams and shape their content
In our studies at MIT, 92% of participants dreamed of a chosen topic and 100% remembered their dreams
In our studies at MIT, 92% of participants dreamed of a chosen topic and 100% remembered their dreams
In our studies at MIT, 92% of participants dreamed of a chosen topic and 100% remembered their dreams
Replace your jarring alarm clock with a morning experience, and wake up with a story worth remembering
Replace your jarring alarm clock with a morning experience, and wake up with a story worth remembering
Replace your jarring alarm clock with a morning experience, and wake up with a story worth remembering





You spend a third of your life asleep - and years dreaming. We use targeted dream incubation (TDI) to help guide your dreams.
TDI works by delivering stimuli in hypnagogia, a special sleep state when your brain is between waking and sleeping.
In hypnagogia, as you’re half asleep, your dreams are informed by the sounds and other stimuli around you.
Dormio, our app, tracks hypnagogia and plays aduio stimuli such as "dream of flying" which can influence your dreams
In one of our studies, we showed that simple cues to “dream of a fork” made 92% of subjects have fork-related dreams.
Scroll to learn





You spend a third of your life asleep - and years dreaming. We use targeted dream incubation (TDI) to help guide your dreams.
TDI works by delivering stimuli in hypnagogia, a special sleep state when your brain is between waking and sleeping.
In hypnagogia, as you’re half asleep, your dreams are informed by the sounds and other stimuli around you.
Dormio, our app, tracks hypnagogia and plays aduio stimuli such as "dream of flying" which can influence your dreams
In one of our studies, we showed that simple cues to “dream of a fork” made 92% of subjects have fork-related dreams.
Scroll to learn





You spend a third of your life asleep - and years dreaming. We use targeted dream incubation (TDI) to help guide your dreams.
TDI works by delivering stimuli in hypnagogia, a special sleep state when your brain is between waking and sleeping.
In hypnagogia, as you’re half asleep, your dreams are informed by the sounds and other stimuli around you.
Dormio, our app, tracks hypnagogia and plays aduio stimuli such as "dream of flying" which can influence your dreams
In one of our studies, we showed that simple cues to “dream of a fork” made 92% of subjects have fork-related dreams.
Scroll to learn
54% of Americans 18-35 report advertisements appear in their dreams. Take back your dreams with TDI.
54% of Americans 18-35 report advertisements appear in their dreams. Take back your dreams with TDI.
Here's audio taken directly from a Dormio study participant who used TDI to dream of a fork.
Here's audio taken directly from a Dormio study participant who used TDI to dream of a fork.
Read about other dream accounts from people who have used Dormio.
And here's what people feel like after TDI
And here's what people feel like after TDI

Odell Beckham Jr.
In our collaboration with Xbox, OBJ used TDI to make new products for Nike & Xbox
In our collaboration with Xbox, OBJ used TDI to make new products for Nike & Xbox
Steve Saylor
Steve Saylor
A pro-gamer who used TDI to dream inside of his favorite video game.
A pro-gamer who used TDI to dream inside of his favorite video game.
What would you do if you could change your dreams? And how would it change you?
What would you do if you could change your dreams? And how would it change you?
What would you do if you could change your dreams? And how would it change you?
Read about these dreams from people that have experienced targeted dream incubation.
Read about these dreams from people that have experienced targeted dream incubation.
Read about these dreams from people that have experienced targeted dream incubation.
The woman who flew for weeks
The woman who flew for weeks
The woman who flew for weeks
Laura Rysman, a NYT reporter, had flying dreams for over 6 weeks after experiencing our flying bed installation at Art Basel.
Laura Rysman, a NYT reporter, had flying dreams for over 6 weeks after experiencing our flying bed installation at Art Basel.
Laura Rysman, a NYT reporter, had flying dreams for over 6 weeks after experiencing our flying bed installation at Art Basel.



Grace Greenwald,
Woodworker
"I think a dream to an insomniac will always be a gift; and these dreams in the dream bed in particular felt so special to receive. It brought me right back, for the first time since, to a month-long period of full color."
Karen Van Kampen,
Journalist
"I dreamt of trees. Many kinds of trees from different points in my life, connecting me to places and events from another time. Since my at-home dream experiment, I haven’t looked at a tree the same."
John Bambery,
Actor
"It quickly became impossible to dream as anything else but Hamlet. In addition to learning the entire text with little effort I found that my experiencing was more easy and truthful than I had ever felt before"
Paul Seli,
PhD, Artist
“In dream states, we seem to be able to link things together that we normally wouldn’t connect, It’s like there’s an artist in my brain that I get to know through hypnagogia.”
Will Dowd,
Writer, Boston Globe
“For the past year, I used lines of poetry as seeds to guide my dreams. What bloomed was a garden of dreams wilder and stranger than any reading experience could have conjured.”
Nicolas Becker,
Oscar Winner, Sound
“The most impressive thing for me is the speed, super fast, 1/4 second images. And I feel I really needed it, like I was going in an unknown hard drive of my mind, and staying with what things I like. To check myself. With this experience you better understand the connections that make the world for you meaningful.”
Michael Clune,
Author, New Yorker
“My Dormio-assisted adventures in hypnagogia showed me how unbelievably, compulsively, naturally, and irresistibly creative the mind becomes once it slips loose of conscious control. At times it felt as if my awareness was coming apart under the pressure of creative energy, like a thin cotton shirt under a fire hose.”
Grace Greenwald,
Woodworker
"I think a dream to an insomniac will always be a gift; and these dreams in the dream bed in particular felt so special to receive. It brought me right back, for the first time since, to a month-long period of full color."
Karen Van Kampen,
Journalist
"I dreamt of trees. Many kinds of trees from different points in my life, connecting me to places and events from another time. Since my at-home dream experiment, I haven’t looked at a tree the same."
John Bambery,
Actor
"It quickly became impossible to dream as anything else but Hamlet. In addition to learning the entire text with little effort I found that my experiencing was more easy and truthful than I had ever felt before"
Paul Seli,
PhD, Artist
“In dream states, we seem to be able to link things together that we normally wouldn’t connect, It’s like there’s an artist in my brain that I get to know through hypnagogia.”
Will Dowd,
Writer, Boston Globe
“For the past year, I used lines of poetry as seeds to guide my dreams. What bloomed was a garden of dreams wilder and stranger than any reading experience could have conjured.”
Nicolas Becker,
Oscar Winner, Sound
“The most impressive thing for me is the speed, super fast, 1/4 second images. And I feel I really needed it, like I was going in an unknown hard drive of my mind, and staying with what things I like. To check myself. With this experience you better understand the connections that make the world for you meaningful.”
Michael Clune,
Author, New Yorker
“My Dormio-assisted adventures in hypnagogia showed me how unbelievably, compulsively, naturally, and irresistibly creative the mind becomes once it slips loose of conscious control. At times it felt as if my awareness was coming apart under the pressure of creative energy, like a thin cotton shirt under a fire hose.”
Grace Greenwald,
Woodworker
"I think a dream to an insomniac will always be a gift; and these dreams in the dream bed in particular felt so special to receive. It brought me right back, for the first time since, to a month-long period of full color."
Karen Van Kampen,
Journalist
"I dreamt of trees. Many kinds of trees from different points in my life, connecting me to places and events from another time. Since my at-home dream experiment, I haven’t looked at a tree the same."
John Bambery,
Actor
"It quickly became impossible to dream as anything else but Hamlet. In addition to learning the entire text with little effort I found that my experiencing was more easy and truthful than I had ever felt before"
Paul Seli,
PhD, Artist
“In dream states, we seem to be able to link things together that we normally wouldn’t connect, It’s like there’s an artist in my brain that I get to know through hypnagogia.”
Will Dowd,
Writer, Boston Globe
“For the past year, I used lines of poetry as seeds to guide my dreams. What bloomed was a garden of dreams wilder and stranger than any reading experience could have conjured.”
Nicolas Becker,
Oscar Winner, Sound
“The most impressive thing for me is the speed, super fast, 1/4 second images. And I feel I really needed it, like I was going in an unknown hard drive of my mind, and staying with what things I like. To check myself. With this experience you better understand the connections that make the world for you meaningful.”
Michael Clune,
Author, New Yorker
“My Dormio-assisted adventures in hypnagogia showed me how unbelievably, compulsively, naturally, and irresistibly creative the mind becomes once it slips loose of conscious control. At times it felt as if my awareness was coming apart under the pressure of creative energy, like a thin cotton shirt under a fire hose.”
Target Areas
Dust’s technologies are focused on three verticals.
Dreams for creative joy
For centuries we’ve known dreams can strike and give sudden creative inspiration. We’ve shown you can guide your dreams purposefully towards the challenges you’re working on now, and boost creativity.

Dreams for creativity
Dreams for mental health
The feelings we have in our dreams influence our waking mood. What if you could lower the stress and increase the joy you experience every night?
Dreams for mental health
Dreams for learning
Science has shown that what we dream about predicts what we remember the next day. Reactivating memories at night can influence what we forget and what we don’t. We’re building tools to make this process simple, and put it in your hands.
Dreams for learning
Target Areas
Dust’s technologies are focused on three verticals.
Dreams for creative joy
For centuries we’ve known dreams can strike and give sudden creative inspiration. We’ve shown you can guide your dreams purposefully towards the challenges you’re working on now, and boost creativity.

Dreams for creativity
Dreams for mental health
The feelings we have in our dreams influence our waking mood. What if you could lower the stress and increase the joy you experience every night?

Dreams for mental health
Dreams for learning
Science has shown that what we dream about predicts what we remember the next day. Reactivating memories at night can influence what we forget and what we don’t. We’re building tools to make this process simple, and put it in your hands.

Dreams for learning
Target Areas
Dust’s technologies are focused on three verticals.
Dreams for creative joy
For centuries we’ve known dreams can strike and give sudden creative inspiration. We’ve shown you can guide your dreams purposefully towards the challenges you’re working on now, and boost creativity.

Dreams for creativity
Dreams for mental health
Dreams for creativity
Dreams for learning
Dreams for creativity
Dream collective
Dream collective
Dream collective
We’re constantly making new things in the name of research and culture change around dreams. These people make it happen.
We’re constantly making new things in the name of research and culture change around dreams. These people make it happen.
We’re constantly making new things in the name of research and culture change around dreams. These people make it happen.



Dr. Adam Haar Horowitz
Dr. Adam Haar Horowitz
Dr. Adam Haar Horowitz
Co-founder, Dream Engineer
Co-founder, Dream Engineer
Co-founder, Dream Engineer
Dust Systems
Dust Systems
Dust Systems
Post doctoral associate MIT Media Lab Fluid Interfaces Lab, Harvard Medical School Center for Sleep and Cognition
Post doctoral associate MIT Media Lab Fluid Interfaces Lab, Harvard Medical School Center for Sleep and Cognition
Post doctoral associate MIT Media Lab Fluid Interfaces Lab, Harvard Medical School Center for Sleep and Cognition



Dr. Bob Stickgold
Dr. Bob Stickgold
Dr. Bob Stickgold
Professor of Psychiatry, Sleep Researcher
Professor of Psychiatry, Sleep Researcher
Professor of Psychiatry, Sleep Researcher
Harvard Medical School
Harvard Medical School
Harvard Medical School



Dr. Karen Konkoly
Dr. Karen Konkoly
Dr. Karen Konkoly
Lucid Dream Engineering
Lucid Dream Engineering
Lucid Dream Engineering
Northwestern University Cognitive Neuroscience Lab
Northwestern University Cognitive Neuroscience Lab
Northwestern University Cognitive Neuroscience Lab



Dr. Leslie Ellis
Dr. Leslie Ellis
Dr. Leslie Ellis
Registered Clinical Counsellor, Author, “A Clinician's Guide to Dream Therapy”
Registered Clinical Counsellor, Author, “A Clinician's Guide to Dream Therapy”
Registered Clinical Counsellor, Author, “A Clinician's Guide to Dream Therapy”
Inward Bound Counseling
Inward Bound Counseling
Inward Bound Counseling



Dr. Michelle Carr
Dr. Michelle Carr
Dr. Michelle Carr
Postdoctoral Associate, Sleep and Neurophysiology Research Laboratory
Postdoctoral Associate, Sleep and Neurophysiology Research Laboratory
Postdoctoral Associate, Sleep and Neurophysiology Research Laboratory
University of Rochester Medical Center
University of Rochester Medical Center
University of Rochester Medical Center



Dr. Westley Youngren
Dr. Westley Youngren
Dr. Westley Youngren
Sleep disorder & nightmare researcher
Sleep disorder & nightmare researcher
Sleep disorder & nightmare researcher
University of Kansas
University of Kansas
University of Kansas



Tomas Vega
Tomas Vega
Tomas Vega
Co-founder, Dream Engineer
Co-founder, Dream Engineer
Co-founder, Dream Engineer
Dust Systems
Dust Systems
Dust Systems
MIT Media Lab Fluid Interfaces Lab, Tactical Hybrid Ecologies Lab
MIT Media Lab Fluid Interfaces Lab, Tactical Hybrid Ecologies Lab
MIT Media Lab Fluid Interfaces Lab, Tactical Hybrid Ecologies Lab
THE EXTENDED NETWORK
THE EXTENDED NETWORK
THE EXTENDED NETWORK
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Overnight Experiences
Overnight Experiences
Overnight Experiences
We’re building art and culture based in dream science, because dreams are so much more than what we can measure in a lab.
We’re building art and culture based in dream science, because dreams are so much more than what we can measure in a lab.
We’re building art and culture based in dream science, because dreams are so much more than what we can measure in a lab.
Recommended Reading
Recommended Reading

The New Science of Controlling Dreams
“Engineering” sleeping consciousness could reduce nightmares, treat insomnia—and even induce specific dreams just for fun.
Scientific American
Article
Read more

The Interview: Carsten Höller & Adam Haar
The artist and the scientist are planning a new kind of sculpture – made of visitors’ dreams
ArtReview Magazine
Article
Read more

Scientists entered people’s dreams and got them ‘talking’
Dreaming experiments involved real-time conversations between sleepers and scientists
Science Magazine
Article
Read more

Night Shifts– Can technology shape our dreams?
A Harper's Magazine Article about a reporter's experience with Dormio, facilitated by Adam Haar Horowitz.
Harpers Magazine
Article
Read more

Dream engineering: Simulating worlds through sensory stimulation
A research paper exploring how sensory stimulation technologies, particularly those from Virtual Reality (VR), can be applied to sleep and dream engineering.
National Library of Medicine
Research Paper
Read more

Behind the Veil of Hypnogogic Sleep
Research on “creativity’s sweet spot” could inform treatments for people with nightmare disorders.
Harvard Medical Magazine
Article
Read more

Are advertisers coming for your dreams?
An article covering our involvement with the scientific community in combatting dream researching being used for advertising
Science Magazine
Article
Read more
See full list

The New Science of Controlling Dreams
“Engineering” sleeping consciousness could reduce nightmares, treat insomnia—and even induce specific dreams just for fun.
Scientific American
Article
Read more

The Interview: Carsten Höller & Adam Haar
The artist and the scientist are planning a new kind of sculpture – made of visitors’ dreams
ArtReview Magazine
Article
Read more

Scientists entered people’s dreams and got them ‘talking’
Dreaming experiments involved real-time conversations between sleepers and scientists
Science Magazine
Article
Read more

Night Shifts– Can technology shape our dreams?
A Harper's Magazine Article about a reporter's experience with Dormio, facilitated by Adam Haar Horowitz.
Harpers Magazine
Article
Read more

Dream engineering: Simulating worlds through sensory stimulation
A research paper exploring how sensory stimulation technologies, particularly those from Virtual Reality (VR), can be applied to sleep and dream engineering.
National Library of Medicine
Research Paper
Read more

Behind the Veil of Hypnogogic Sleep
Research on “creativity’s sweet spot” could inform treatments for people with nightmare disorders.
Harvard Medical Magazine
Article
Read more

Are advertisers coming for your dreams?
An article covering our involvement with the scientific community in combatting dream researching being used for advertising
Science Magazine
Article
Read more
See full list

Dream engineering: Simulating worlds through sensory stimulation
National Library of Medicine
Research Paper
Read more

The New Science of Controlling Dreams
Scientific American
Article
Read more

The Interview: Carsten Höller & Adam Haar
ArtReview Magazine
Article
Read more

Scientists entered people’s dreams and got them ‘talking’
Science Magazine
Article
Read more

Night Shifts– Can technology shape our dreams?
Harpers Magazine
Article
Read more

Behind the Veil of Hypnogogic Sleep
Harvard Medical Magazine
Article
Read more

Are advertisers coming for your dreams?
Science Magazine
Article
Read more
See full list
Resonance Library
Resonance Library
Resonance Library
Check out a library of projects that use our research.
Check out a library of projects that use our research.
Check out a library of projects that use our research.
Everything
Articles
Books
Research Papers
Objects
Experiences
See all
Everything
Articles
Books
Research Papers
Objects
Experiences
See all
Everything
Articles
Books
Research Papers
Objects
Experiences
See all


Our first offering, Dormio, is a mobile app which will increase your dream recall and allow you to choose the topics in your dreams.
Our first offering, Dormio, is a mobile app which will increase your dream recall and allow you to choose the topics in your dreams.
Our first offering, Dormio, is a mobile app which will increase your dream recall and allow you to choose the topics in your dreams.
Dormio is now in private beta for iOS. Sign up to be notified when access becomes available.
Dormio is now in private beta for iOS. Sign up for access below.
THE DORMIO APP
THE DORMIO APP
THE DORMIO APP






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Come with us on a journey to discover what your dreams could be made of.
Come with us on a journey to discover what your dreams could be made of.
Come with us on a journey to discover what your dreams could be made of.
Get on the beta to try out Dormio today, or sign up for our newsletter to get the latest dream research delivered to your inbox.
Get on the beta to try out Dormio today, or sign up for our newsletter to get the latest dream research delivered to your inbox.
Get on the beta to try out Dormio today, or sign up for our newsletter to get the latest dream research delivered to your inbox.
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